Zahava Campaign
Zahava (Golden, in Hebrew) comes from an exploration of identity and spiritual connection in a modern world. Inspired by ancient wisdom, the collection of 10k Gold Jewelry and Brass Ritual objects is crafted by hand as modern heirlooms, to be passed on from woman to woman. Each piece is designed with the intention of elevating your celebrations — a coming of age moment, a dinner together, or just a moment in time.
I creative directed this set of images to convey a modern sense of spirituality and celebration/carving out space to spend time/connect with loved ones… with a nod to tradition and ritual. These are original brand images and were also shared as an editorial/branded content feature in conjunction with the launch on Tidal Magazine’s platform Current.
Check out Zahava Heirlooms here.
Also, this photo feature/interview with me here. More images below…
PHOTOGRAPHER: ANNA WOLF
ART DIRECTION: SAMANTHA HAHN
STYLIST: MORGAN GIBBONS
SET/PROPS: AMY WILSON
HAIR: RUBI JONES
MAKEUP: LARAMIE GLEN
MODEL: CERELINA PROESEL